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Max Muscle Lincoln Awarded ‘National Store of the Year’

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Max Muscle has been recognized as the National Store of the Year award, its ninth win to date.

The National Store of the Year Award is given to the branch for consistently having the highest score in customer surveys, which include criteria like overall store performance and multiple shopper visits, as well as uplifts the standards of excellent service and continuing education of Max Muscle.

Chad Case, owner and operator of the Lincoln branch accepted the award and expressed his gratitude towards receiving the award.

"As a small business owner, building a business that has been not only successful but has become intertwined into the community is incredibly humbling. I've been incredibly fortunate to have tremendously talented people be on my team, which has been a key driving force in allowing this business to grow stronger and stronger," stated Case.

"I couldn't be more thankful and I'm indebted to the loyal patrons who have chosen to make Max Muscle their home for nutritional products," continued Case.

Case, who first opened a Max Muscle branch in Nebraska, opened a store in Lincoln to expand the brand. He is thankful for the opportunity and shared the honor with his team.

"Truly this honor is a testament to the city of Lincoln for embracing Max Muscle, and to my team and their commitment to make it their mission to deliver unparalleled customer service and serve people of all walks of life in their quest to look, feel, and perform their best. To have earned this honor again is an incredible," Case added.

Max Muscle serves a variety of nutrition supplements including weight loss, sports performance, general health, proteins, children's nutritional products and nutraceuticals.

Max Muscle edges out its competition because it offers a Nutrition Plan devised by their very own Nutritionists who designs specific diet plans that includes guidelines on what to eat and how the food you eat affects your body and lifestyle.

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