7-Eleven has joined forces with a famous celebrity to launch a special flavor of the new ZOA Energy drink. This exclusive beverage has sparked excitement among fans and is now available nationwide.
Exclusive Mango Splash Hits 7-Eleven Stores
7-Eleven Inc. has teamed up with Zoa Energy to introduce a new exclusive drink flavor, Mango Splash, in its stores nationwide, including 7-Eleven, Speedway, and Stripes. This announcement comes as the company seeks to offer "big flavor and bigger energy" to its customers.
Starting today, shoppers can visit their local 7-Eleven to taste the Mango Splash, a flavor only available at these stores. Other Zoa Energy flavors like tropical punch, strawberry watermelon, frosted grape, and wild orange are also available.
Zoa Energy drinks, co-founded by celebrity Dwayne "The Rock" Johnson, are designed to provide sustained energy with added health benefits. These include immune support from electrolytes, vitamins B and C, branched-chain amino acids (BCAAs), and caffeine extracted from green tea and coffee beans.
Dwayne Johnson, also the chief energy officer at Zoa Energy, expressed enthusiasm about the partnership.
"We're bringing big flavor and major Big Dwayne Energy to 7-Eleven stores nationwide along with this exclusive new flavor," Johnson said. "Our collaboration with 7-Eleven will make Zoa Energy products more readily available than ever. We can't wait to bring that energy to our Zoa Warrior community and help them crush their everyday goals."
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In celebration of the launch of Mango Splash, 7-Eleven is offering a promotional sweepstakes. Customers can win a custom Zoa Energy Ford F-150 Raptor with Zoa Mango Splash cans and a 7-Eleven gas gift card. The contest is available on Zoa Energy's website until April 30.
Jesus Delgado-Jenkins, Executive Vice President & Chief Merchandising Officer at 7-Eleven, expressed enthusiasm about their partnership with ZOA Energy. "We enjoy collaborating with brands like ZOA to develop new and exciting products for our customers," he said.
Delgado-Jenkins noted the popularity of beverages at their stores, adding, "Given that most visits to our stores include buying a drink, we had to seize the chance to join in on the ZOA craze that's taking over the country."
Celebrity Celebrates New Drink at 7-Eleven
The movie star recently posted a video on X showing his arrival at a 7-Eleven in Florida to celebrate the launch of a new product. "As you guys know, my relationship with 7-Eleven goes way back," he told his fans.
Fans were quick to express their excitement in the comments. "The people's champ with the people," one fan remarked. Another added, "It doesn't get any better than this. Gonna have to try out that mango ZOA." Others showed their anticipation, with comments like "Loving the sound of mango splash" and "I need to try that new flavor."
Zoa Energy, the brand behind the new flavor, was founded in 2020 by the WWE star and three other partners. The company focuses on producing energy drinks and powders now available at major retailers, including Amazon, Walmart, Costco, GNC, and 7-Eleven.
As of 2023, Zoa Energy has reached a market valuation of $11.5 million.
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