Jack in the Box restaurants today launched a holiday fundraiser benefiting Big Brothers Big Sisters. For just $1, plus tax, guests may purchase a limited-edition Nutcracker Jack ornament with net proceeds benefiting the youth-mentoring organization. (Available at participating Jack in the Box restaurants while supplies last.)
Although 120 years have passed since Tchaikovsky premiered his now-famous "March of the Toy Soldiers," the score remains as beloved today as the toy soldiers popularized in the Nutcracker Ballet. Rosy cheeked and wearing a red shako adorned with decorative bronze lacing, the Nutcracker Jack ornament is pre-drilled on the bottom and fashioned with a braided loop on top, offering flexibility for display on a vehicle antenna or Christmas tree.
This is the fifth year that Jack in the Box has sold a limited-edition promotional item to raise funds for Big Brothers Big Sisters to provide long-term mentoring services to help children who face adversity succeed in school and in life. The previous promotions raised a combined total of more than $1.2 million for the youth mentoring organization.
The majority of funds raised from this year's fundraiser will help provide mentors and ongoing mentoring support to children from military families with parents deployed overseas. Jack in the Box is a long-time supporter of military families and helped launch Big Brothers Big Sisters' Operation Bigs program in San Diego in 2004 at Camp Pendleton Marine Corps Base. Military mentoring programs have expanded in San Diego and across the nation since then with support from Jack in the Box.
Jack in the Box has been a national corporate role model, supporter and partner - a company committed to providing resources needed to expand our one-to-one staff-supported volunteer mentoring services," said Big Brothers Big Sisters of America President and Chief Executive Officer Charles Pierson. "Children served by our agencies across the country face the kind of adversity that comes with growing up in single-parent, low-income and military families. Mentees in our program whose parents are in the military, particularly those whose moms and dads are deployed, face unique challenges. With the generous support of Jack in the Box, Big Brothers Big Sisters is able to help more children in military families succeed in school and life."
