Anytime Fitness, the world's largest co-ed fitness franchise, has opened its first club in Spain. The club, located in the town of Sant Cugat del Vallès near Barcelona, is the first of three corporately-owned clubs that Anytime Fitness will open in Spain within the next several months. In early 2013, Anytime Fitness will begin selling franchise territories to qualified applicants throughout Spain.
"Spanish consumers are among the world's most frequent exercisers, and our convenient, affordable concept is being very well-received," states John Kersh, Vice President of International Development for Anytime Fitness. "We expect our upcoming franchising roll-out to be equally well-received by individuals looking for a new and exciting business opportunity."
Anytime Fitness' Spanish operation is being overseen by Rod Hill, a 20-year veteran of the European health club industry. Hill started his career in England in 1992, working as a fitness director at the original Fitness First health club in Bournemouth. He was subsequently responsible for setting up the company's operations in Spain, Italy, France and the Benelux.
"I am very excited about the launch of Anytime Fitness in Spain," Hill says. "The Anytime Fitness club model is ideal for the Spanish market as more and more people look to for a convenient and comfortable gym within their busy daily lives. Also, due to the present economic situation in Spain, many gym-users are no longer willing to pay for health club services that they don't have the time or the extra money to use."
