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TJ Maxx's Parent Company to Expand with 1,300 New Stores, Promises Unique 'Treasure Hunt'

May 28, 2024 12:40 AM EDT | By Jep Collins

Clothing store

(Photo : Pexels/EdgarsKisuro)

In an earnings call earlier this month, TJX Company executives confirmed plans to open thousands of new store locations. This update comes after the parent brand of TJ Maxx faced closures of several stores last year.

TJX Companies Plans Big Store Expansion

TJX Companies, the owner of TJ Maxx, Marshalls, HomeGoods, Sierra, and Homesense, is gearing up for a major expansion.

Ernie Herrman, the company's CEO, revealed they're set to open approximately 1,300 new stores. Herrman expressed confidence in their unique business model, stating that it effectively reaches a broad customer base.

"We believe there are still significant market share opportunities across the U.S., Canada, Europe, and Australia in the long run," Herrman told investors during the call.

He also highlighted the potential for expanding their store presence by over 1,300 more locations within their current retail banners and existing countries.

The U.S. Sun reports that Herrman has lauded the operational prowess of TJX retailers, describing them as "flexible and resilient" and poised for significant expansion. Herrman emphasized the adaptability of their off-price business model and expressed confidence in sustained growth globally.

He highlighted the broad appeal of TJX brands, noting their increasing popularity among Gen Z shoppers. Herrman attributed this appeal to the diverse customer base reached by TJX retailers, employing a "good, better, best" approach to merchandise.

This strategy, exemplified by stores like TJ Maxx, ensures customers' access to deals across different income levels.

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Global Expansion Amid Store Closures

A woman checking clothes

(Photo : Pexels/MARTPRODUCTION)

TJX, the parent company of TJ Maxx, sees numerous factors propelling its global expansion, including the closure of major department stores like Macy's, as per the Retail Drive.

According to Klinger, in February, as these department stores shutter, especially in areas where TJX doesn't already have a presence, the company identifies growth opportunities.

Herrman highlighted the increasing significance of the vendor community for TJX merchants amid dwindling brick-and-mortar competition, particularly due to store closures.

Analysts at Jefferies and UBS foresee unique growth prospects for TJX, particularly in home and international markets, and within its newer banners like Sierra and HomeSense.

Additionally, UBS predicts a slowdown in e-commerce growth over the next two years, potentially bolstering opportunities for brick-and-mortar retailers like TJX.

Herrman remains optimistic about significant market share opportunities in the U.S., Canada, Europe, and Australia. He envisions expanding the store footprint by at least another 1,300 stores within existing countries alone, emphasizing the long-term growth trajectory of TJX.

His recent announcement follows the closure of several TJX retailers in 2023 and early 2024. Notably, TJ Maxx shut down stores in St. Paul, Minnesota, and Brooklyn, New York.

According to a spokesperson for TJX, these closures were due to the end of building leases, with careful consideration given to whether or not to renew them. Similar "real estate strategies" were also under review for at least six other TJ Maxx and Marshalls locations in Chicago, Illinois.

TJX Companies emphasized that employees from the closed stores were offered positions at other locations within the company.

Additionally, customers planning to visit TJX retailers during Memorial Day should be aware of temporary closures in observance of the holiday.

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