Doughnut Plant, the go-to confectioner of many New Yorkers, announced that they'll be moving their plant to Long Island City.
Crain's New York Business first reported the news that the New York-based doughnut brand signed a 10-year lease for the 11,254 floor space in the six-story Falchi Building in LIC. They used to operate on a 4,000 square floor space. The owner Mark Israel promised that the expansion means "more flavors, more doughnuts, more deliciousness."
8,495 square of the ground floor will be used for the space for the production of doughnuts. The floor in the second floor will be devoted to corporate offices. The large kitchen will be glassed in to give customers a view of how the confectioneries are made. There will also be kiosks where customers can buy some of the crowd favorites like Tres Leches.
The newly renovated Falchi Building is becoming the home of artisanal and farmstead food brands. Jamestown, the building's landlord, foresees the building to be the next foodie paradise, similar to Manhattan's Chelsea Market.
"Our goal with the Falchi Building was to create a concourse that features makers that have a front facing retail space with a manufacturing component-the addition of the Doughnut Plant was a perfect fit," Michael Phillips, a Jamestown spokesperson.
George Gaf, one of the retail brokers representing Doughnut Plant, said, "This is the kind of location where tenants can co-habitate and share ideas," Mr. Graf said. "It's like a lab for creativity."
There are already other dining options in the building such as the Artisanal Fromagerie, Bistro and Premium Cheese's second location. The cheese bistro offers a variety of over 200 kinds of cheese ranging from Spanish ibores to Oregon blue cheese.
Doughnut Plant was first established in 1994 by Mark Israel using his grandfather's doughnut recipe. Since then, the brand has expanded and first opened its Japanese location in 2004.