The Melting Pot Restaurants, Inc., the world's leading fondue restaurant, plans to open a new franchise in Des Moines market, Iowa, possibly bringing the first Melting Pot restaurant in the state.
The company explained why they chose Iowa to be the site of their new store.
"One of the things that attracted us to Des Moines is its fast-growing restaurant scene, which offers a unique opportunity for The Melting Pot," Dan Stone, Vice president of franchise development for Front Burner Brands stated.
Stone reiterated that The Melting Pot will offer a different customer experience.
"We are confident that the restaurant will be well-received by residents once they have tried our customizable menu options including cheese fondues, entrees and chocolate fondue desserts. Given the unique nature of The Melting Pot concept, we have plans to open only one restaurant in the Des Moines market, making this a very limited opportunity."
The Melting Pot makes it home in 135 restaurants in the U.S., Canada and Mexico, and expands into 25 international branches.
The restaurant is famous for its different varieties of fondue and a smorgasbord of one-of-a-kind entrees with dipping sauces.
The restaurant also offer other food items such as a la carte choices that encourages customers to avail several courses as they select a combination of a la carte cheese fondues, salads, entrees and chocolate fondues.
The company will hold a webinar on Thurs., Oct. 2 at 11 a.m (EDT) to jumpstart its expansion plans and look for prospective franchisees.
The Melting Pot is looking for possible franchisees preferably with restaurant experience who want to have their own businesses.
Franchise candidates must have a credit score of 650 or higher, a minimum net worth of $750,000 and liquid assets of at least $325,000 per unit.
The total investment for one restaurant, which can be single unit or multi-unit is approximately $977,000 to $1,436,000.
