King Digital Entertainment's submittal for an initial public offering could land it on the stock market.
The creator of the infamous Candy Crush Saga smartphone game app invested $500 million Tuesday, which would see the company posted on the New York Stock Exchange The Wall Street Journal reported Tuesday.
"If the gross bookings of our top games, including Candy Crush Saga, are lower than anticipated and we are unable to broaden our portfolio of games or increase gross bookings from those games, we will not be able to maintain or grow our revenue, and our financial results could be adversely affected," the company said in a statement The Journal reported.
Candy Crush Saga was first introduced on King's website before coming to Facebook last April Technology Tell reported. It then became available on Mobile Apps a year ago this month.
The game has since set records in Apple's iOS app store, and Google Play Store.
The app is bringing in the most money in the US App store, and many parts of the world Technology Tell reported.
More than 61 percent of players who have the game in the United Kingdom, compete while they are on their way to work in the morning Tech Crunch reported.
Seventy-eight percent of players in the United States use the game as they view television shows since data found prime time was from 6 p.m. to 9 p.m., along with Sundays.
According to Tech Crunch, one in every 23 people on Facebook play the game.
King brought in $1.9 billion in income in 2013 according to information from CNET. This is an increase from $164 million in 2012, and $63,9 million in 2011 CNET reported.
King owns Candy Crush, and over 180 other games. Ninety-three million people play them on a regular basis.
