Ed Sheeran's "Bloodstream" music video (remixed by Rudimentary) is finally released and it's another impactful clip!
The four minutes and twelve second video features an amazing performance by "Kill The Messenger" actor Ray Liotta, Digital Spy reported.
The new single is from his latest album, "X" or "Multiply," where "Thinking Out Loud," "Sing," "One" and "Don't" came from. The video was released as a part of the YouTube Music Awards.
In the video, Liotta plays an ageing musician living in a mansion and getting every material thing he wants (including a horse to ride around inside the house) but is obviously very lonely and depressed.
According to Sheeran in the official behind the scenes clip, they wanted an "old rocker" who is also "creepy" to be the star of the video and Liotta did an amazing job of it.
The clip starts out with the actor calmly lounging in his home with a drink in his hand. As the song progresses, however, his depression does, too.
According to director Emil Nava, he wanted to make the video "as passionate" and "as hard-hitting" as the song itself. It basically is a "sad story."
Watch Ed Sheeran's "Bloodstream" music video here to find out what exactly happened to Ray Liotta's character.
The powerful track was produced by Rick Rubin and written by the songwriter himself, Rudimental, and Johnny McDaid and Gary Lightbody from Snow Patrol.
Meanwhile, the "Thinking Out Loud" hitmaker is starting his own record label. He made the big announcement during a gig in Australia.
"I've set up my first record label, it's called Gingerbread and Jamie Lawson is my first signing," he reportedly told Nova FM. "I wanted Australia to be the launch pad because Australia is a country that I feel would really really dig Jamie."
What do you think of Ed Sheeran's "Bloodstream" music video?