Sprint said, with the ending of the economical quarter, at the end of the year, the company nearly added about 1 million new customers.
The third biggest wireless company keeps its spot after AT&T and Verizon by signing a total of 967,000 new customers; out of them, 410,000 people signed for prepaid accounts of Sprint while the 527,000 were new wholesale users. While 30,000 people subscribed to the postpaid plans of Sprint.
CEO of Sprint Marcelo Claure, who came in charge after Dan Hesse left, stated that the net addition of approximately 1 million new customers is the first sign that the initiatives taken by the company to revitalize the business are working.
In a statement Marcelo Claure said, "Sprint's first priority is a return to customer growth and our results during the last quarter show we are on the right track." He added, "While we still have work to do, it is clear that our aggressive actions to provide customers with the best value in wireless are gaining momentum."
Around 30,000 new postpaid customers is an important improvement for Sprint, because for couple of quarters it was losing customers to its rivals, reported the company.
This year's quarter, the company got an increase of 20 percent new customers as compared to the last year. Sprint got an addition of nearly 590,000 new subscribers in September.
The promo "Cut Your Bill in Half" released by Sprint attracted more customers and Sprint plans to continue it as it is drawing more and more attention of the customers of Verizon and AT&T.
T-mobile stated recently that in the last quarter it has gotten an addition of nearly 2.1 million new customers, a person aware of the competition between the four big companies knows that the CEO of T-mobile John Legere tried to beat Sprint in year 2014 but ended up with total 55 million customers, one million less than the 56 million of Sprint.
